Top 15 Luxury Car Brands With the Most Popular Online Presence in 2022


The greatest luxury car brands in the world are popular online, which is a strong indicator of future sales and the trends that are reshaping the global auto business. But it’s not simple to get new cars on the market. Even for models that match the norm, much study, development, and testing are needed. In order to distinguish out from the competition, new luxury electric vehicles must combine extraordinary comfort, performance, and an X factor, and continual advancement is a requirement.

Even that will not suffice in 2022. People want creative new solutions as the world starts to accept our impact. ones that make use of cutting-edge technology to enable a more sustainable way of life and future. Driving luxury electric vehicles (EVs) is becoming more and more thrilling. The majority of luxury automakers have already completed electrifying their entire lineup of vehicles.

The market for luxury vehicles worldwide is expected to expand and reach $665 billion by 2027. With Tesla collecting two points to rank second in 2022, the United States is quickly catching up to European automakers, who now control the top of our ranking with Mercedes-Benz, BMW, and Volvo. The premium subsidiary of Toyota, Lexus, is the only brand from Japan to appear in the top 15. Other European brands from France, Italy, the United Kingdom, Germany (Land Rover, Jaguar, and Aston Martin), and Italy (Lamborghini and Ferrari) make up the remainder of our ranking (Bugatti).

Throw out everything you know about the best car manufacturers. It’s time to update you on the top luxury car manufacturers for 2022. You can learn more about what is in the works in this post, as well as the brands poised to participate.

This is the second year that we use our exacting web popularity ranking methodology to analyze the auto industry. With our list of the top premium brands available online, the technique has in fact demonstrated its value.

Top 15 Luxury Car Brands With the Most Popular Online Presence in 2022

1. Mercedes-Benz

Country of origin:Germany
Most popular models:Mercedes-Benz EQS, Mercedes-Benz EQE AMG, Mercedes-Benz G Wagon
Average starting price:$60,000

In our world, there are only two options: keep up with the times or fall behind. Mercedes-Benz made the decision to usher in a new era in 2022.

Mercedes-Benz moves up the rankings from number two in 2021 to number one in 2022 thanks to its quick growth of an electric lineup. The only thing consuming dust are the lagging internal combustion engines.

The S-Class luxury Mercedes-Benz EQS, the company’s electric flagship vehicle, can generate up to 516 hp and 631 lb-ft of torque. This is why it ranks first on our ranking of the finest electric vehicles.

For one of the best automotive brands in the world, however, that is far from sufficient. With the astounding Vision AMG and Vision EQXX, Mercedes-Benz is also pushing the boundaries of futuristic design. Hollywood producers and aficionados of science fiction will salivate over both ideas.

2. Tesla

Country of origin:United States
Most popular models:Tesla Model 3, Tesla Model Y, Tesla Model S
Average starting price: $115,000

Even though Tesla has been around for a while, it continues to make significant breakthroughs across its spectrum. The powerful Model 3 has performance comparable to rival EVs costing twice as much, and the top-of-the-line Model S Plaid now has a tri-motor powertrain with a whooping 1,020 horsepower and 1,050 lb-ft of torque.

Tesla has moved up two spots on this list, but not for that reason.

Elon Musk, the co-founder and CEO of Tesla, has been making headlines around the world recently, unless you’ve been hiding out under a rock. Unfortunately for Tesla, unlike the other cars on this list, the surge in online search interest might not translate to future sales growth.

3. BMW

Country of origin:Germany
Most popular models:BMW 3 Series, BMW X5, BMW 1 Series
Average starting price:$45,600

It’s challenging to maintain leadership among the biggest auto brands. BMW drops from first place to third in 2022 as a result of the lack of noteworthy changes. BMW is still in a strong position, though, with a wide selection of ICE, hybrid, and EV vehicles to suit any need.

The BMW iX, the first electric SUV from one of the most dependable luxury automobile manufacturers, is positioned to boost sales in the constantly expanding crossover SUV market. It is prepared to compete with the finest and is built on a dual-motor AWD platform. The brand-new BMW i4 sport car is a new addition to BMW’s EV lineup.

The revamped 2 Series, the first-ever AWD 3 Series, and the 627-horsepower M5 CS are some of BMW’s other 2022 highlights. Not to mention, this company continues to produce some of the world’s fastest motorcycles.

4. Volvo

Country of origin:Sweden
Most popular models:Volvo XC60, Volvo XC40, Volvo XC90
Average starting price:$45,000

Since five more of its models have been added to the IIHS Top Safety Pick Plus list, paid parental leave has been increased, and sales have climbed significantly in the first quarter of the year, it’s reasonable to say that Volvo is doing everything right when it comes to sparking online discussion. The latter two points are partly related; Volvo wants to grow its market share in the electric vehicle market and at the same time, it wants to raise talent acquisition and retention rates by implementing a number of supportive new policies.

By 2030, the two companies hope to produce only electric cars, according to Volvo CEO. The brand’s transition to the luxury car market, which combines electric propulsion with Scandinavian minimalism, promotes a wider discussion about making high-end automobiles secure and ecologically sustainable.

5. Audi

Country of origin:Germany
Most popular models:Audi A3, Audi A4, Audi Q5
Average starting price:$70,000

Despite falling two positions from the previous year, Audi still ranks highly thanks to its emphasis on EV products and cutting-edge tech features. The introduction of the Audi Q4 E-tron crossover SUV complements the E-tron GT car and E-tron SUV already available. In the most well-liked body types, an Audi EV option is now available.

In addition to an improved version of Audi’s Personalization 2.0, which gives any Audi vehicle a personalized profile with control over climate control, locking, lighting, and seat settings, Audi is also introducing Amazon Alex integration, enabling you to control your at-home functions from your vehicle.

Additionally, Audi has a tool called Traffic Light Information up its sleeve if you’re tired of waiting at red lights (TLI). Your vehicle may perfectly forecast the right speed to see nothing but a wave of green lights in front of it by utilizing vehicle-to-infrastructure (V2I) swarm technology.

6. Porsche

Country of origin:Germany
Most popular models:Porsche Macan, Porsche 911, Porsche Cayenne
Average starting price:$175,000

Unknown luxury automobile manufacturers are required to follow certain procedures. Porsche, on the other hand, continues to rank highly on the list despite falling one spot from the previous year by offering the ultimate customisation throughout its assortment of exhilarating sports cars, electric vehicles, and SUVs.

What is Porsche’s secret? Maybe by introducing a brand-new Porsche 911 GT3 in 2022, designed to offer the most satisfying driving experience possible. Or possibly by using the same flat-six engine in the 2022 Cayman GT4 RS, which has a 3.2-second 0 to 60 mph pace. Power-hungry fanatics will still be astounded in any case.

But Porsche wouldn’t continue to be among the top 20 luxury car manufacturers in the world if it didn’t make technological and electric vehicle changes. The GTS version of the Porsche Taycan EV now comes with 590 horsepower and better handling. To make your life easier in any of their models, numerous improvements have been made to the Porsche Connect voice-controlled technology.

7. Lexus

Top 15 Luxury Car Brands With the Most Popular Online Presence in 2022
Country of origin:Japan
Most popular models:Lexus RX, Lexus CT 200h, Lexus LS
Average starting price:$63,000

With a position in the middle of the top 15 luxury automobile manufacturers and a decrease of one from the previous year, Lexus has continued to advance without significantly upsetting the status quo. Its stated objective of becoming carbon neutral by 2050 is noteworthy, but the plan of going completely battery-electric by 2035 is a tall one for a company that is only breaking into the market.

The new RZ 450e, the only electric vehicle in the lineup, is the first indication that Lexus might be able to make the transition into the future of automobiles. The Lexus RX is scheduled to undergo a thorough overhaul and has garnered a lot of positive attention.

Not to mention, Lexus offers various hybrid automobiles and consistently prioritizes fuel efficiency. At the same time, individuals who desire top performance can have it with the well-known F Sport performance package.

8. Lamborghini

Top 15 Luxury Car Brands With the Most Popular Online Presence in 2022
Country of origin:Italy
Most popular models:Lamborghini Huracan, Lamborghini  Gallardo, Lamborghini  Aventador
Average starting price:$340,000

Oversized engines used to be the standard in the car industry. But those days are disappearing just like 1980s denim.

It’s not to say that the enormous V10 and V12 engines found within the magnificent Lamborghini products aren’t in demand; nevertheless, soon enough, all luxury car brands’ insignia will be found on EVs. And we’re not just talking about kids’ electric autos. Due to its assurance that it won’t fall behind, Lamborghini has managed to hold onto eighth place on this list.

The last year that Lamborghini vehicles will run solely on internal combustion engines is 2022. The Aventador will soon be available as a plug-in hybrid, and further models will soon follow.

The Lamborghini Terzo Millennio concept car, which combines an electric drivetrain with the aggressive style and incredible performance synonymous with the Lamborghini name, offers a glimpse into the future of these pricey luxury vehicles. It will undoubtedly cause a stir in the world of supercars and make even the best electric motorcycles appear subdued in contrast.

9. Ferrari

Top 15 Luxury Car Brands With the Most Popular Online Presence in 2022
Country of origin:Italy
Most popular models:Ferrari Dino, Ferrari 365 GTB/4 Daytona, Ferrari F40
Average starting price:$410,000

Ferrari, which is still ranked ninth, has been pushing forward with three plug-in hybrid vehicles in addition to a variety of other ambitious green targets, such as a battery electric vehicle by 2025 and carbon neutral production by 2030.

Ferrari isn’t quite ready to give up on high displacement vehicles, though, on which it has built an empire, including the most expensive automobile in the world. Even though it is the automaker’s first-ever premium SUV, the recently unveiled Ferrari Purosangue (Italian for “Thoroughbred”) adheres to the tried-and-true formula of packing a roaring V12 engine under the hood.

Before 2026, Ferrari plans to introduce fifteen new models, guaranteeing that the Ferrari brand will remain in-demand. For Ferrari, one of the world’s leading automakers, advancing innovation while prioritizing sustainability is likely to pay off.

10. Land Rover

Country of origin:United Kingdom
Most popular models:Land Rover Discovery Sport, Land Rover Range Rover, Land Rover Defender
Average starting price:$145,000

Off-road competent versions may not be what you immediately picture when you think of luxury cars. Unless you’re discussing Land Rover.

This premium car manufacturer has established a reputation for producing the world’s most powerful cars with luxurious interiors. With a variety of electric and hybrid models, Land Rover is preparing for the future like many other leading automakers, which allows it to maintain its tenth-place ranking.

Within the next three years, seven other models will join the broad lineup of the most opulent Range Rover, the crossover Evoque, and the trail-oriented Defender series. With an anticipated range of 300 miles or more, the first completely electric Range Rover will be available.

The announcement of two new models by Land Rover, including a larger Defender 130 with space for eight people and a more opulent variant, should delight fans of the well-liked Defender as well.

11. Rolls-Royce

Country of origin:United Kingdom
Most popular models:Rolls-Royce Phantom, Rolls-Royce Ghost, Rolls-Royce Cullinan
Average starting price:$410,000

Rolls-Royce maintains its place as number 13 on this list despite having one of the most recognizable luxury automobile brand logos and having a record-breaking year in 2021 with sales of 5,586 vehicles worldwide.

The Phantom is the pinnacle of Rolls-portfolio Royce’s and, in the company’s own words, “the undisputed monarch of luxury sedans.” Pampered luxury and extreme indulgence are always included in the Rolls-Royce package, where you are likely to discover some of the most costly license plates slapped on.

Without a doubt, Rolls-Royce steers clear of semi-luxury automakers. The Rolls-Royce Cullinan SUV’s 6.8L twin-turbocharged V12 engine is one example of a vehicle that has ventured out into other markets.

In terms of the company’s future, the Rolls-Royce 103EX concept, which debuted in 2016, has captured attention all around the world and offers a glimpse of a time when electric automobiles would be able to drive themselves to predetermined locations. The passengers can enjoy the ride without worrying about the inconveniences of driving.

12. Cadillac

Top 15 Luxury Car Brands With the Most Popular Online Presence in 2022
Country of origin:United States
Most popular models:Cadillac XT5, Cadillac Escalade, Cadillac SRX
Average starting price:$55,000

Cadillac used to be known for its plush-riding sedans, but it has transitioned into the SUV market. With the release of the Cadillac Lyriq, a five-person electric SUV, the brand has demonstrated its commitment to advance and has moved up one spot from the ranking from the previous year.

According to reports, the Lyriq is the first of a wave of modifications that Cadillac is planned to make by utilizing GM’s Ultium electric drive technology. one away from internal combustion engines and toward an environmentally friendly future with battery electric automobiles.

Cadillac’s CT5-V Blackwing, which features a massive 6.2L supercharged V8 engine with 668 horsepower and 659 lb-ft of torque, continues to offer some gasoline-powered power for the time being.

13. Jaguar

Top 15 Luxury Car Brands With the Most Popular Online Presence in 2022
Country of origin: United Kingdom
Most popular models:Jaguar F-PACE, Jaguar XF, Jaguar E-Pace
Average starting price:$65,000

Jaguar, which dropped one spot from the previous year, is starting to raise questions about the future of these high-end vehicles. The company stated that it would not be introducing any new models before 2025 in 2021. They would instead take a step back and rethink their offerings.

Jaguar management have shown a desire to move upscale and compete with more opulent brands like Maserati and Bentley rather than go up against other high-volume manufacturers like BMW and Mercedes-Benz.

What does this actually mean? Nobody is certain, at least not inside the covert corporation. The majority anticipate Jaguar to adopt the electric trend. However, for the time being, it will only continue to provide internal combustion engines, such as the well-known Jaguar F-Type with its optional supercharged V8 engine that can produce up to 575 horsepower.

14. Bugatti

Top 15 Luxury Car Brands With the Most Popular Online Presence in 2022
Country of origin:France
Most popular models:Bugatti Chiron, Bugatti Veyron, Bugatti Divo
Average starting price:$7.4 mil

There’s a unique item cooking. The 1,900+ horsepower Rimac Nevera, one of the fastest cars in the world, is made by Rimac, an electric vehicle manufacturer with a long history that has combined with Bugatti. Although the outcome is yet unclear, it is certain to be stunning and has moved Bugatti up one from last year’s list.

Even though he is an expert in electric supercars, Mate Rimac, CEO of the Bugatti Rimac joint venture, has stated that he believes the Bugatti brand will continue to use internal combustion engines for the time being in order to keep true to the name.

The most devoted Bugatti consumers reportedly may see a glimpse of the brand’s future within the next year or so, but the rest of the globe may have to wait three years or longer. What should we anticipate? Nothing special, really. maybe everything else.

15. Aston Martin

Country of origin:United Kingdom
Most popular models:Aston Martin DBS, Aston Martin DB11, Aston Martin DBX
Average starting price:$210,000

Maserati is no longer on the list, but its replacement is, as electric vehicles become more popular, joining the list of top luxury automobile brands online in 2022. Although Aston Martin hasn’t provided information on fully electric cars, the mid-engine supercar Aston Martin Valhalla is certain to use a hybrid design when it debuts in 2024.

Some of the best vintage automobiles have been produced by Aston Martin. But it doesn’t end there. The brand-new 2022 Aston Martin Valkyrie is a perfect example of their forward-thinking design. The 1,139 horsepower V12 engine growls by as the aerodynamics and design, which are taken from the F-1, scream at the world.

While the DB11 knocks everyone into the back of the seat with a V12 under the hood, the DBX competes with the best in the world of luxury SUVs. But the DBS, which the company chose to mostly leave unchanged from the previous year, receives the most stylish accolade for the Aston Martin portfolio.

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Noble Otto
Noble Otto
Noble Otto is the founder of BS-Hub. Noble Otto has been running BS-Hub for 3 Years alongside he is a Web Designer, Social Media Manager & Content Creator. With over 5 Years of experience he has worked with big brands in Nigeria.

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